How to transform your hotel's marketing with storytelling

Show your guest why they should choose you over your competitors in an engaging, authentic way using storytelling in your marketing approach.
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Trend digest: video marketing for hotels

If a picture speaks a thousand words, then video has the power to sing a symphony. Video is taking over, and now is the time to get involved.
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The hotelier’s ‘cheat sheet’ for being mobile friendly

With more people than ever searching the web with their mobiles, not being mobile friendly can lose you bookings. This simple guide will help you change that.
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5 Hotel marketing tips for better Google search results

Improve your reach, increase online visibility, and ultimately get more bookings using these 5 tips for enhancing your Google search profile from GuestRevu.
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Forget the app (for now) and focus on making your website mobile friendly

While apps definitely have their place, for smaller or independent travel brands your first priority should be making sure your website is mobile-friendly.
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Trend digest – mobile browsing in the travel sector

We look at some of the best resources from around the web on established and emerging trends of mobile browsing in the travel sector.
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Trend digest: Emerging market segments

Keeping abreast of emerging market segments can help to keep your business ahead of the pack when it comes to attracting travellers and satisfying their needs.
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How to win bookings based on Google’s ‘Traveler's Road to Decision’

Hoteliers shouldn't just advertise hotels; they should be a helpful source of information that travellers need throughout their travel decision making process.
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Tapping into the market of bleisure travellers

There is a growing contingent of business travellers who choose to combine work and play when they go away. How do you attract these 'bleisure' travellers?
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Using online information to define and refine your competitive edge for ...

Keeping an eye on what guests are saying online about you and your competition can help you discover what makes you unique.
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