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The days of generic, one-size-fits-all travel marketing are over. Instead, catering to specific tourism niches is the perfect way to attract the right guests and gain those all-important direct bookings. In today's evolving travel...
In the world of hospitality, your staff are your reputation. Every interaction, whether it’s a warm smile or a simple “Good afternoon, ma’am, how are you today?” can leave a lasting impression and lead to a positive review. That’s why a...
You know your hotel intimately. You know where to sit to get the best winter sunshine, you know where the dirty laundry is stored (literally), but you don't know what it's like to be a guest at your property. You simply can never...
Your guest experience is a sum of many parts, including everything from your location to your staff's attitude, but perhaps the one that's most easily quantifiable is your amenities. Whether you just provide a bar of soap and a single...
According to the Global Wellness Institute, wellness tourism was worth $651 billion globally in 2022, and is forecast to grow to a massive $1.4 trillion by 2027. An article by Łódź University found that the post-COVID wellness tourism...
If you’re looking for ways to improve guest experience at your hotel, who better to get advice from than hoteliers who've won awards thanks to the fantastic experiences that they provide their guests?
The global luxury travel market is huge, not in the number of guests with substantial buying power but the astonishing level of buying power that these luxury travellers have. The good news for hoteliers targeting those top 5% of guests is...
Customer service has now extended beyond “the customer is always right” and providing a 5-star service, to also creating an opportunity for competitive advantage.
It’s been said over and over again: hospitality isn't just about providing a place to stay, it’s about creating an experience. From the moment a prospective guest first sees your hotel brand while browsing Instagram for holiday ideas, to...
Guest feedback has a profound impact on your hotel’s online reputation. In today’s digital age, all it takes are a couple of clicks, and travellers can read all about your previous guests’ experiences — the good, the bad, and the ugly. In...