5 Reasons why The Shed shouldn't scare you

When freelance writer Oobah Butler decided to make a fake restaurant for the purposes of proving that “TripAdvisor was a false reality”, he realised that he ...
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Earn more direct bookings for your hotel with transparency

On Monday morning, I decided that since I knew all about the high commissions that hotels are charged for bookings through online travel agents (OTAs), I would ...
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The end of the professional critic (and why you need to get over it)

Remember the days of the professional critic? You’d have the perfect room picked out — the pride of your hotel — and it would be flawlessly cleaned and ...
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Show me the numbers — why GuestRevu is the right choice for you

Choosing the perfect guest feedback and online reputation management partner is no walk in the park. There are a lot of options out there, with most companies ...
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How smart hotel marketers get the most out of guest feedback and ...

Everyone and their aunt can do marketing. All you need is a Facebook account, right? Maybe throw a tweet or two in there as well, and you’re good to go! What ...
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Keep your edge online and off: how top UK hotel operator uses guest ...

When the Coaching Inn Group set its sights on being the best independent operator of regional hotels in the country, the group's leadership knew that they ...
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Why you should never block a bad review (and what to do instead)

No one likes to get a bad review online. The sinking feeling when you see a one or two out of five rating and the harsh criticisms of unhappy guests erode at ...
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Three steps to a sterling online reputation for your restaurant

These days, anyone with a smartphone, internet connection and an opinion is a potential food critic, heaping kindness or criticism on your restaurant for the ...
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Hotel valuations and online reputations: Interview with Nam Quach

Your online reputation won’t only affect your bookings – but your hotel’s value too. Nam Quach tells us how and provides some tips for hoteliers readying their ...
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Tour operators: it’s time to manage guest feedback online

As a tour operator, you sell “once in a lifetime” experiences to travellers, most of whom are often new guests. This makes your marketing strategies essential, ...
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