Trend Digest: Artificial Intelligence in Hospitality
Artificial Intelligence, or AI, may be the grounding for more than one science-fiction novel, but for hospitality professionals, it’s becoming a reality.
Back to the Hospitality Future with Mews Systems
Mews Systems are all abuzz with preparations for their annual tech summit, the self-proclaimed “hottest ticket in town” for innovative and information-hungry hospitality professionals: Back to the Hospitality Future.
Trend Digest: Starting Conversations With Your Guests
No one wants to feel like they are being sold to — not the person on the end of a telemarketing call, not the person in the queue at the local green grocer, and not the person browsing the web, looking for the perfect location for their...
Being active in your hotel's community is good for business
No man is an island, and unless you are on this list, it’s likely that your hotel isn’t one either. It’s not just hard for a property to operate in isolation from its community, it’s nigh on impossible. Properties rely on their local...
5 Online Booking Pitfalls and How To Avoid Them
Why does your hotel have a website? There are a number of reasons of course – brand awareness, online reputation, you had some really great photos taken a while back – but ultimately, it's to get people to book at your hotel.
Trend Digest: Serving A Growing Market With Serviced Apartments
The hospitality industry constantly evolves to accommodate (and provide accommodation for) new market segments and trends in travel. Two of these trends in recent years have been the need for longer-term stays and the desire to experience...
Marketing your hotel to Chinese FITs [interview]
With China making up more than 18% of the world’s population, one would think that marketing to a Chinese audience would be a piece of cake. But as Cho Wong points out, that couldn’t be further from the truth. As Managing Director of ...
Use Instagram To Get Direct Bookings With FOMO
With 52% of Facebook users admitting that their friends’ photos inspired their travel plans, it’s abundantly clear that Fear Of Missing Out, or FOMO as the young’uns are calling it these days, is real, and if you aren’t taking advantage of...
Trend Digest: Self-service tech in hotels
Hospitality professionals are now operating in an age where user-friendly customer- and guest-facing technology is everywhere (thanks in large part to the omnipresence of mobile internet connectivity) and traveller demographics are...
The Impact Of Award-Winning Guest Feedback [Interview]
Being selected as the Best International Hotel not once, but twice in as many years would be an incredible feat for any property in any awards programme. But to Eugenia Danilikhina, the honour is all the greater when it’s feedback from...