Trend digest: video marketing for hotels
If a picture speaks a thousand words, then video has the power to sing a symphony.
The hotelier’s ‘cheat sheet’ for being mobile friendly
In 2015, mobile phones overtook desktop computers as the primary device people used to search the web, and, according to Google, users are five times more likely to leave a website if it isn't mobile-friendly.
Opening the doors to accessible tourism: Interview with Robin Sheppard
If ever there was someone with a natural flair for the hospitality industry, it is Robin Sheppard. He reached the rank of General Manager of Bodysgallen Hall by the tender age of 27, and has since gone on to co-found Bespoke Hotels, which...
5 Hotel marketing tips for better Google search results
While bringing in website traffic certainly is one of Google’s most important functions, it’s not the only way hoteliers can leverage success from the search giant.
Trend digest – guest personalisation in the hotel industry
Personalisation is one of the main buzzwords dominating the hospitality industry in 2017. With hoteliers now better able to collect, store and retrieve data in order to give guests a far more personalised experience, hotel and travel...
The guests have spoken as the 2017 BoHo Awards winners are announced
The Inaugural Boutique Hotel Guest Experience Awards were held at 2017 Boutique + Lifestyle Hotel Summit 2017 in London on May 22 at The Montcalm Royal London House. The awards were open to any UK or international boutique, lifestyle or...
Where Guest Engagement and Technology Meet For Boutique Hotels
Hoteliers are no longer just competing with each other for the prospective guest’s attention, but with other entities that aren't even hotels. Online travel agencies are selling guests hotel stays and charging hoteliers commission, and...
Forget the app (for now) and focus on making your website mobile friendly
With mobile now the preferred medium for visitors interacting with travel websites or booking hotels, it’s no longer a question of “mobile vs. desktop”.
Shortlist for the 2017 Boutique Hotel Guest Experience Awards announced
The data collection period for the 2017 Boutique...
Kevin Charity buys shares in hospitality tech partner, GuestRevu
Kevin Charity, Founder and CEO of the Coaching Inn Group, has proven his hospitality industry acumen by growing one of the most successful hospitality groups in the UK, but he’s not stopping there. Having just concluded an investment in...