Trend Digest: Getting the right information for personalisation
Are guests getting the kind of personalisation that they want from your property?
Posts about:
Personalisation (3)
Keeping up with the new TripAdvisor
The travel world is abuzz with speculation about TripAdvisor. The review giant announced in September that big change was coming to the platform in the form of a travel feed for users to keep track of their friends’ experiences and...
Trend Digest: Artificial Intelligence in Hospitality
Artificial Intelligence, or AI, may be the grounding for more than one science-fiction novel, but for hospitality professionals, it’s becoming a reality.
The anxious traveller — how you can help [checklist]
I struggled to sleep on the Thursday before Easter weekend. My mind was working overtime going through all the things that might go wrong — Would we get lost on our way to the hotel? Would they cater to vegetarians? Would we arrive and...
George Westwell's secrets to running a successful serviced apartment [interview]
With a portfolio of luxury serviced apartments and aparthotels throughout London, and plans to expand into the Middle East and Europe, few know more about what it takes to be successful in the budding serviced apartment and aparthotel...
Trend digest: What to expect in 2018
The hospitality industry moves so fast that keeping up with all of the latest news and trends would take up all of your time if you let it. That’s why we’ve been keeping an eye on it for you, and have put together this list of the top five...
The tightrope between privacy and personalisation for hotels
Whether it be the comfort of familiarity or a yearning to be treated as a VIP, now more than ever consumers expect a personalised experience from hospitality brands.
Trend digest – guest personalisation in the hotel industry
Personalisation is one of the main buzzwords dominating the hospitality industry in 2017. With hoteliers now better able to collect, store and retrieve data in order to give guests a far more personalised experience, hotel and travel...
5 Pre-stay communication techniques to help improve your guest experience
Many hoteliers tend to think pre-stay communication isn’t really that important – the guest has booked, their business is secured, the real focus comes while they’re actually at the hotel. Right?
From mobile app to personal butler: five hotels getting personalisation right
In the modern hospitality industry, finding new ways to make guests stays at your hotel memorable experiences is essential for survival. One tactic that many hoteliers are embracing is personalisation.