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Stuart is a freelance journalist, copywriter and media developer with over 10 years' experience in communications. His passion for travel and tourism has seen him work with high-profile clients like South African Tourism, Fodor's Travel Guides, City Sightseeing, The Grand Daddy Hotel, Collection McGrath, Kruger Lowveld Tourism and the Gauteng Tourism Authority.
While revenue management is very much a numbers game, the fundamentals are evolving fast. One key area of change is the impact a hotel’s online reputation has on revenue – something that affects all hotels, regardless of size.
If a picture speaks a thousand words, then video has the power to sing a symphony.
In 2015, mobile phones overtook desktop computers as the primary device people used to search the web, and, according to Google, users are five times more likely to leave a website if it isn't mobile-friendly.
If ever there was someone with a natural flair for the hospitality industry, it is Robin Sheppard. He reached the rank of General Manager of Bodysgallen Hall by the tender age of 27, and has since gone on to co-found Bespoke Hotels, which...
While bringing in website traffic certainly is one of Google’s most important functions, it’s not the only way hoteliers can leverage success from the search giant.
Personalisation is one of the main buzzwords dominating the hospitality industry in 2017. With hoteliers now better able to collect, store and retrieve data in order to give guests a far more personalised experience, hotel and travel...
With mobile now the preferred medium for visitors interacting with travel websites or booking hotels, it’s no longer a question of “mobile vs. desktop”.
We’ve seen it coming for years, and it’s finally official – research has shown that mobile is now the preferred medium for visitors interacting with travel websites and booking holidays.
Many hoteliers tend to think pre-stay communication isn’t really that important – the guest has booked, their business is secured, the real focus comes while they’re actually at the hotel. Right?
