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New generations are coming of age, others are entering retirement, people’s opinions on what makes for a good work-life balance, and what a “good life” and “health” mean, are changing. These changes in society affect marketers in all...
Like many hoteliers, you pay close attention to your hotel’s ranking on OTAs and review sites like booking.com and TripAdvisor. You may have watched your hotel shoot from 50th rank to 20th, and steadily climb from 20th to 5th, but now your...
The many moving parts that make up any hotel business are usually difficult to predict, manage, and optimise. Revenue management is no exception, and (like food and beverage, or marketing) it is a specialised niche of its own that is...
Every year, TripAdvisor’s Travelers’ Choice Awards are granted to hotels and destinations in a number of categories that have excelled not in the eyes of ivory-tower judges, but in the eyes of real travellers around the world.
BHN has teamed up with leading guest feedback and online reputation management specialist GuestRevu and worldwide renowned hospitality management institution Glion Institute of Higher Education, to launch the BoHo Awards, which will be...
Another year, and with it, more rapidly evolving marketing trends for hoteliers and managers to consider as we head into 2017.
The new year brings with it a sense of revival. New budgets are forecast and plans devised to make the year ahead a fruitful one, allowing hotel owners to redesign their offerings and cater for the ever-evolving needs of guests.
For many travellers, volatile exchange rates, changing visa regulations and political instability have contributed to a certain reluctance to travel abroad. However, this has not diminished their wanderlust, and has led to an increase in...
There is a preoccupation in the current hospitality industry with targeting the millennial guest, and there is no doubt that this massive generation has impressive spending power. However, they are not the only travel consumers for you to...
With online reviews having a significant impact on hotel rates and occupancy, Guestline have partnered with GuestRevu to provide hoteliers with an automated guest feedback and online reputation management solution.