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Francine is focussed on helping hospitality professionals to see the true value of marketing in reaching the right audiences and converting opportunities into bookings.
The hospitality industry constantly evolves to accommodate (and provide accommodation for) new market segments and trends in travel. Two of these trends in recent years have been the need for longer-term stays and the desire to experience...
“Trust is earned,” says Francine Heywood. “You can’t develop it without a genuinely good product.”
In an age where word of mouth has gone digital, and the handling of online reviews can make or break a company’s reputation, the currency of...
Following months of bated breath, the winners of the Boutique Hotel Guest Experience Awards 2018 were announced at an Awards Ceremony held at The Montcalm Royal London House on 21 May.
Image © Lady Janey
The data collection period for the 2018 Boutique...
Managing a hotel is all about making tough decisions and finding answers to difficult questions: Where do you spend your limited budget? Whose side do you take – a valued employee’s or a guest’s? Do you motivate your staff with the carrot...
Choosing the perfect guest feedback and online reputation management partner is no walk in the park. There are a lot of options out there, with most companies offering what appear to be similar services, so picking one that suits your...
Entries for the 2018 Boutique Hotel Guest Experience (BoHo) Awards are now officially open. Any boutique, lifestyle or hybrid hotel in the UK or internationally can enter, and the awards are judged by the people that matter most – real...
Kevin Charity, Founder and CEO of the Coaching Inn Group, is one GuestRevu client who definitely knows his way around the hospitality industry. The son of a publican, Kevin himself acquired his own licence at the tender age of 18. His...
The Inaugural Boutique Hotel Guest Experience Awards were held at 2017 Boutique + Lifestyle Hotel Summit 2017 in London on May 22 at The Montcalm Royal London House. The awards were open to any UK or international boutique, lifestyle or...
Hoteliers are no longer just competing with each other for the prospective guest’s attention, but with other entities that aren't even hotels. Online travel agencies are selling guests hotel stays and charging hoteliers commission, and...
