The hotelier’s guide to TripAdvisor – a round-up
Love it, hate it, respect it or loathe it, TripAdvisor is a goliath of the travel industry and affects your hotel whether you know it or not.
Posts about:
TripAdvisor (3)
Ratings or reviews – learning to read between the lines
Have you ever noticed that there is often some disconnect between a rating you received from a guest in an online review and the comment they wrote with it? This happens more often than you think – and even galvanised a team from Cornell...
What to do when guests blackmail your hotel with bad reviews
While the old saying may claim there’s no such thing as a free lunch, that doesn’t stop some unscrupulous guests from blackmailing freebies out of hotel management.
TripAdvisor Awards: what are they, and how can you earn them?
By earning and nurturing the various accolades that TripAdvisor awards for excellence in hospitality, you’ll be able to bolster a cycle of trust between your establishment, existing guests, and potential travellers from around the world.
Hotel industry technology: What hotel widget to use and why
Widgets (sometimes called plugins) are an easy way to introduce added functionality to your hotel's website or automatically pull through updated content. When used well, widgets can turn a plain webpage into something quite impressive for...
Collect more hotel reviews with Tripadvisor’s partners
Tripadvisor is the world’s largest travel site, and, as such, cannot be ignored by serious hoteliers. Having an active Tripadvisor listing has become almost compulsory for your hotel’s image, and this is achieved by ensuring that as many...
What can reviews of the world’s top hotel teach you?
TripAdvisor recently announced the winners of their 2016 Traveller’s Choice Awards. Hotels all over the world were lauded for excelling in their categories, but the Umaid Bhawan Palace in Jodhpur, India, came out with the highest accolade...