Trend Digest: Starting Conversations With Your Guests

No one wants to feel like they are being sold to — not the person on the end of a telemarketing call, not the person in the queue at the local green grocer, ...
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Being active in your community is good for business

No man is an island, and unless you are on this list, it’s likely that your hotel isn’t one either. It’s not just hard for a property to operate in isolation ...
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5 Online Booking Pitfalls and How To Avoid Them

Why does your hotel have a website? There are a number of reasons of course – brand awareness, online reputation, you had some really great photos taken a ...
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Trend Digest: Serving A Growing Market With Serviced Apartments

The hospitality industry constantly evolves to accommodate (and provide accommodation for) new market segments and trends in travel. Two of these trends in ...
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Marketing your hotel to Chinese FITs

With China making up more than 18% of the world’s population, one would think that marketing to a Chinese audience would be a piece of cake. But as Cho Wong ...
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Use Instagram To Get Direct Bookings With FOMO

With 52% of Facebook users admitting that their friends’ photos inspired their travel plans, it’s abundantly clear that Fear Of Missing Out, or FOMO as the ...
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Trend Digest: Self-service tech in hotels

Hospitality professionals are now operating in an age where user-friendly customer- and guest-facing technology is everywhere (thanks in large part to the ...
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Are you attending Profitable Beds in Pubs London?

The inn may be a British institution, but many publican-cum-innkeepers struggle to ensure that their accommodation is as profitable as their food and beverage ...
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How Varied Is Your Hospitality Vocabulary? [quiz]

Just like any sector, the world of hospitality is full of industry-specific terms that we use all the time. And no doubt all the KPIs, ADRs and OTAs that sound ...
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The Impact Of Award-Winning Guest Feedback [Interview]

Being selected as the Best International Hotel not once, but twice in as many years would be an incredible feat for any property in any awards programme. But ...
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