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Recent Posts

Is ORM enough? Why you also need direct guest feedback

26 January, 2016
By now, almost every hotelier is doing online reputation management (ORM) of some sort, even if that only means ...
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Practical tips for collecting guest emails

19 January, 2016
Collecting email addresses from people, like any other personal information, is becoming increasingly difficult. People ...
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New Year's resolutions for hoteliers

12 January, 2016
New Year’s resolutions – almost everyone makes them and hardly anyone keeps them, but as a businessman or woman, a new ...
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Direct booking tips: Embrace the online travel agent

5 January, 2016
You can get more direct bookings by enhancing your presence on online travel agencies (OTAs). It sounds odd, doesn’t ...
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Hotels that go all-out for the festive season

29 December, 2015
The festive season always calls for something special, but some hotels go all-out. We have collected a few of the ...
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Trends and tactics for the 2016 travel industry

22 December, 2015
The new year is upon us, and it is time to start implementing those ideas for 2016 that you have been mulling over. ...
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Quick and easy social media for hotels over high season

15 December, 2015
There are several long-term approaches to social media and plenty of theory behind it that will deepen your ...
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How high season guest reviews will help your hotel all year

8 December, 2015
High season means high numbers of guests and the potential for high numbers of reviews, but why should you care about ...
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Why online reputation management isn’t optional

1 December, 2015
Online reputation management (ORM) used to be a rather obscure term, mainly just something for massive hotel chains to ...
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Direct booking tips: Get your hotel's website design right

25 November, 2015
A WIHP study in 2013 found that 20% of direct bookings with hotels were as a result of the traveller having seen the ...
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